In 1973, the Italian company Arena was founded, and today it is considered to be the European market leader in aquatic sports and swimming equipment, outfitting Olympic athletes from all over the world. By continually investing in research and innovation, Arena has been able to develop leading technologies, such as the highly-compressive, carbon-fibre fabric of Arena’s Powerskin Race Suit, which is engineered to maximize efficiency by significantly reducing drag. Arena also offers a unique performance goggle—the Cobra Ultra. With its sleek design, it is a model of hydrodynamic perfection. Discover our entire selection of Arena competition swimwear, practice swimsuits, and accessories on our website.